Posts Categorized: Healthcare

September 2014 Arizona Healthcare News

arizona healthcare news

September Arizona Healthcare News Apogee Physicians Group is ‘Moving Up’ to Scottsdale Quarter Apogee Physicians has signed a deal to lease the top floor of the new Block M building in the 28-acre Scottsdale Quarter development.  The company calls itself the largest physician-owned and -operated hospitalist group in the nation. The group, which provides in-hospital care,… Read more »

Ragan’s Recognizes Healthcare Practices Gettin’ It Right

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Ragan’s Health Care PR and Marketing Awards Every year, Ragan’s Health Care Communication News selects businesses, large and small, that have made a positive impact on the community through their PR and Marketing Efforts. We read some of these stories and were blown away by these amazing healthcare companies! Check out a couple of their… Read more »

Small Business Tip of the Week: 3 Mistakes Healthcare Business Owners Make

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3 Common Mistakes Healthcare Business Owners Make When Running Their Business Written By Veronica Shaw Transcript: Hi, I’m Veronica with VISION Marketing & Consulting and welcome to the Tip of the Week. Today I’m going to discuss some of the more common mistakes healthcare business owners make with their practices or businesses. Yo-Yo marketing One… Read more »

August 2014 Arizona Healthcare News

arizona healthcare news

August Arizona Healthcare News Physical Therapists and the Value Based Modifier Major changes could be facing physical therapist in private practice.  The program change proposes to expand the value-based modifier (VM) program to all non physician eligible professionals (including PTs) in 2017.  This could could carry penalties for PTs in private practice who do not… Read more »

5 Ways to Drive Patients through Your Door with Online Marketing

5 Ways to Be a Better Online Healthcare Marketer and Attract Patients Written By Jessica Van Liew Your healthcare practice is in constant competition with other healthcare professionals online in your local area.  How can you make sure that your practice will stand out from the crowd and get new patients through your door? Here… Read more »

July 2014 Arizona Healthcare News

arizona healthcare news

July Arizona Healthcare News Banner Health Continues to Grow Earlier this month, the Arizona Board of Regents gave unanimous approval to the beginning of a merger between Banner and the University of Arizona Health Network, which includes two hospitals, two medical schools and about 40 health clinics and more. This merger could make Phoenix-based Banner… Read more »

June 2014 Arizona Healthcare News

arizona healthcare news

June Arizona Healthcare News State of the State Meeting is Right around the Corner Join some of Arizona’s leaders in Healthcare will be discussing topics including Medicaid expansion and enrollment, other CMS updates and the latest market dynamics from Steve Rees and Jim Hammond.  The highly regarded meetings are set for June 24th in Tucson and… Read more »

8 Things Healthcare Marketers Should Know About Content Marketing

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8 Things Healthcare Marketers Should Know About Content Marketing Written By Jessica Van Liew If what you are writing about isn’t saying anything valuable to your patients, why would they care about it? Content marketing involves creating and sharing interesting, current and informative content to keep current patients engaged and help attract new patients. It’s… Read more »

5 Tips to Survive Marketing Healthcare Today

marketing healthcare today

5 Tips to Survive Marketing Healthcare Today Written By Jessica Van Liew Marketing healthcare today is more relevant than it has ever been because of the increasingly competitive market.  Patients are searching for a practice that keeps them engaged, communicated with and where they feel they are receiving the most value and best care.  Investing… Read more »